Sanchit’s professional journey started in investment banking working out of languid Laos. Banking roles predictability and monotony didn’t keep Sanchit hooked for long. He moved back to India within a couple of years to join the excitement of the dot-com era.
Persistence & resolve to establish digital media during the dot-com bust helped him play a pivotal role in shaping the digital marketing industry in Asian Markets
Sanchit is the Chief Digital Officer for Mindshare in Asia Pacific, Middle East & Africa & consults world’s top marketers on establishing their digital businesses for future ready business models
His passion is using digital data streams & tracking consumer trails to inform marketing strategies of the world’s top brands. Sanchit is a self-professed stalker of Google’s business & loves fast moving data